Best HubSpot Alternatives (2026)

Looking for HubSpot alternatives? Compare the top crm software tools with ratings, pricing, and features.

By Itai Varochik

About HubSpot

All-in-one CRM with marketing, sales, and service hubs for growing businesses.

Rating: 4.6/5 | Pricing: Free – $3,600/mo

Read Full HubSpot Review

Top Alternatives

Pipedrive

Rating: 4.5/5 | Pricing: From $14/mo

Sales-focused CRM with visual pipeline management and intuitive drag-and-drop interface.

Zoho CRM

Rating: 4.3/5 | Pricing: Free tier / From $14/mo

Affordable, feature-rich CRM with AI assistant and deep Zoho ecosystem integration.

Freshsales

Rating: 4.2/5 | Pricing: Free tier / From $15/mo

AI-powered CRM by Freshworks with built-in phone, email, and chat.

Salesforce

Rating: 4/5 | Pricing: From $25/user/mo

The world's #1 CRM platform for enterprise sales, service, and marketing.

Frequently Asked Questions

Why look for HubSpot alternatives?

While HubSpot is a solid crm software tool, you might want alternatives for different pricing, features, or use cases. We've tested the top competitors to help you find the best fit.

What's the best free alternative to HubSpot?

Zoho CRM offers a free plan and is a strong alternative to HubSpot.

How do we select these alternatives?

We test each crm software tool hands-on, evaluating features, pricing, ease of use, and customer support. Alternatives are ranked by overall score.