7 Best Shopify Alternatives in 2026
By Itai Varochik | Updated February 18, 2026 | 3 min read
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Why consider shopify alternatives?
Shopify is the market leader, but its transaction fees, app costs, and pricing tiers aren't ideal for every business. Whether you need lower costs, more customization, or a different approach, these alternatives are worth considering.
1. woocommerce — best for wordpress users
WooCommerce is a free WordPress plugin powering 25% of all online stores. It offers unlimited customization, no transaction fees, and access to 50,000+ WordPress plugins. The trade-off is you need to manage hosting, security, and updates yourself. Best for technically comfortable users.
2. bigcommerce — best for growth
BigCommerce offers built-in features that Shopify charges extra for: no transaction fees on any plan, unlimited staff accounts, and advanced SEO tools. Plans start at $39/month. It's ideal for growing businesses that want powerful built-in features without app dependencies.
3. wix ecommerce — easiest to use
Wix's drag-and-drop builder is the most intuitive way to create an online store. Plans start at $17/month for basic e-commerce. It's best for small stores, service businesses, and entrepreneurs who prioritize ease over advanced features. Limited for high-volume stores.
4-7. squarespace, woocommerce, ecwid, prestashop
Squarespace offers the most beautiful templates starting at $33/month for commerce. Ecwid lets you add e-commerce to any existing website for free. PrestaShop is open-source and free, ideal for technically advanced users. Each serves a specific niche that Shopify doesn't perfectly address.
Frequently Asked Questions
What is cheaper than Shopify?
WooCommerce (free plugin + $5-20/month hosting), Wix ($17/month), and Ecwid (free for up to 5 products) are all cheaper than Shopify's $39/month starting price.
Can I switch from Shopify to WooCommerce?
Yes. Multiple migration plugins and services can transfer your products, customers, and orders from Shopify to WooCommerce.