Best Analytics & Data (2026)

Make data-driven decisions with powerful analytics and business intelligence platforms.

5 tools reviewed | Updated monthly | Independent reviews

All Analytics & Data Reviewed

1. Mixpanel

Rating: 4.5/5 | Pricing: Free – $28+/mo

Product analytics platform for tracking user behavior, funnels, and retention.

2. PostHog

Rating: 4.5/5 | Pricing: Free tier / From $0 (usage-based)

All-in-one product analytics with session replay, feature flags, and A/B testing.

3. Amplitude

Rating: 4.4/5 | Pricing: Free – Custom

Digital analytics platform for understanding user behavior across web and mobile.

4. Hotjar

Rating: 4.3/5 | Pricing: Free – $99+/mo

Visual analytics tool with heatmaps, session recordings, and user feedback surveys.

5. Matomo

Rating: 4.2/5 | Pricing: Free (self-hosted) / Cloud from $23/mo

Privacy-focused open-source web analytics alternative to Google Analytics.